Administration and Delivery of the Buy BC Partnership Program
Numéro de sollicitation BC10283
Date de publication
Date et heure de clôture 2023/01/11 17:00 HNE
Description
Buy BC is a province-wide marketing program, led by the Ministry of Agriculture and Food (the Ministry), that builds consumer awareness and demand for food and beverages that are grown, raised and/or processed in British Columbia, and helps local producers and processors increase product sales within the province.
Buy BC programming is focused on three strategic areas: increasing the availability of local products at grocery stores, markets, and food service establishments; motivating consumers to purchase locally produced or processed B.C. products over other alternatives; and, triggering consumers to purchase B.C. products when shopping and dining out across the province.
The Buy BC Partnership Program (the Program) is a fundamental component of Buy BC programming that provides up to $2 million in cost-shared funding annually to local producers, processors, and associations to support their ability to undertake local marketing activities that increase consumer awareness and product sales.
Since the Program was launched in 2018, the Ministry has invested $10 million in cost-shared funding to support more than 300 industry-led marketing projects that generated approximately $80 million in sales.
The Ministry is seeking a Recipient to administer the Buy BC Partnership Program. The anticipated term of the Contract is from January 16, 2023 to March 31, 2026. After that initial term and at its sole discretion, the Ministry may decide to extend the Contract, for up to an additional three years, subject to available funding.
During the initial three-year term of the Contract, the Recipient will deliver three application intakes annually to support eligible B.C. agriculture, food and beverage producers, processors, and industry associations in applying for cost-shard funding to undertake local marketing projects (one intake for industry associations, and two intakes for producers and processors per year).
The Recipient must be able to administer an online application intake process for the Program by February 21, 2023, and deliver cost-shared funding to Program Applicants starting no later than May 15, 2023. Further details as to the scope of this opportunity and the requirements can be found within this RFP.
Buy BC programming is focused on three strategic areas: increasing the availability of local products at grocery stores, markets, and food service establishments; motivating consumers to purchase locally produced or processed B.C. products over other alternatives; and, triggering consumers to purchase B.C. products when shopping and dining out across the province.
The Buy BC Partnership Program (the Program) is a fundamental component of Buy BC programming that provides up to $2 million in cost-shared funding annually to local producers, processors, and associations to support their ability to undertake local marketing activities that increase consumer awareness and product sales.
Since the Program was launched in 2018, the Ministry has invested $10 million in cost-shared funding to support more than 300 industry-led marketing projects that generated approximately $80 million in sales.
The Ministry is seeking a Recipient to administer the Buy BC Partnership Program. The anticipated term of the Contract is from January 16, 2023 to March 31, 2026. After that initial term and at its sole discretion, the Ministry may decide to extend the Contract, for up to an additional three years, subject to available funding.
During the initial three-year term of the Contract, the Recipient will deliver three application intakes annually to support eligible B.C. agriculture, food and beverage producers, processors, and industry associations in applying for cost-shard funding to undertake local marketing projects (one intake for industry associations, and two intakes for producers and processors per year).
The Recipient must be able to administer an online application intake process for the Program by February 21, 2023, and deliver cost-shared funding to Program Applicants starting no later than May 15, 2023. Further details as to the scope of this opportunity and the requirements can be found within this RFP.
Durée du contrat
La durée estimée du contrat sera de 72 mois.
Accords commerciaux
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Veuillez consulter la description ou les documents de l'appel d'offres
Coordonnées
Organisation contractante
- Organisation
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Ministry of Agriculture and Food
- Autorité contractante
- Eliane Verret-Fournier
- Adresse courriel
- Eliane.Verret-Fournier@gov.bc.ca
Détails de l'offre
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