Buy BC Brand Ambassador
Numéro de sollicitation BC199636
Date de publication
Date et heure de clôture 2024/06/28 17:00 HAE
Description
Buy BC is a province-wide marketing program led by the Ministry of Agriculture and Food (the Ministry), focused on building consumer awareness, demand and sales of B.C. agriculture, food and beverage products.
Buy BC's mission is to support farmers and businesses by increasing the visibility of B.C. food and beverage products in grocery stores and markets across the province, and motivating consumers to Buy BC.
The Buy BC strategy focuses on three goals:
As part of this work, the Ministry is seeking one Buy BC Brand Ambassador to serve as a culinary representative and advocate for Buy BC food and beverage products. The Proponent will be responsible for developing monthly recipes and producing cooking demonstrations videos to be posted on Buy BC website and Buy BC Instagram.
The Ministry is seeking a Proponent who possesses expertise cooking with locally sourced ingredients, has strong content production skills, an engaging presence, and an ability to communicate effectively to advance the Buy BC goals.
The anticipated term of the Contract is from July 2024 to March 31, 2025. Further details as to the scope of this opportunity and the requirements can be found within this RFP.
Buy BC's mission is to support farmers and businesses by increasing the visibility of B.C. food and beverage products in grocery stores and markets across the province, and motivating consumers to Buy BC.
The Buy BC strategy focuses on three goals:
- Goal 1: Buy BC products are available in grocery stores across the province.
- Goal 2: Consumers are motivated to purchase Buy BC products over alternatives.
- Goal 3: Consumers are triggered to purchase Buy BC products when shopping across the province.
As part of this work, the Ministry is seeking one Buy BC Brand Ambassador to serve as a culinary representative and advocate for Buy BC food and beverage products. The Proponent will be responsible for developing monthly recipes and producing cooking demonstrations videos to be posted on Buy BC website and Buy BC Instagram.
The Ministry is seeking a Proponent who possesses expertise cooking with locally sourced ingredients, has strong content production skills, an engaging presence, and an ability to communicate effectively to advance the Buy BC goals.
The anticipated term of the Contract is from July 2024 to March 31, 2025. Further details as to the scope of this opportunity and the requirements can be found within this RFP.
Durée du contrat
La durée estimée du contrat sera de 9 mois.
Accords commerciaux
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Veuillez consulter la description ou les documents de l'appel d'offres
Coordonnées
Organisation contractante
- Organisation
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Ministry of Agriculture and Food
- Autorité contractante
- Eliane Verret-Fournier
- Adresse courriel
- Eliane.Verret-Fournier@gov.bc.ca
Détails de l'offre
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